Recent Work

Video scripts: Chubb Insurance

Case study:  Supporting field teams with wireless and telemetry

Video: Small business web hosting

Webcast: Sales lead management in IT marketing

Case study / application story:  Astir Analytics, TriZetto

Web content: LG Architectural Surfaces

Video scripts:  AT&T Contact Center Solutions, AT&T Synaptic Hosting, AT&T Voice DNA, AT&T Application Management

Whitepaper: Customer Dynamics analytics, NICE Corporation

Corporate profile, corporate video, Global eProcure.

Web content for Global eProcure.

Video scripts: Personal Lines Insurance, Chubb.  Homeowners, Watercraft, Renters, Valuable Articles, Collectibles, Flood, Excess Liability

Article:  Cyber Liability Coverage, for Bloomberg Law.

“Inside the Win” article series analyzing complex, high-profile IT sales.

Script for a video on Wide Area Networking with Ethernet, for AT&T.

Print presentation on strategies for trimming costs in IT operations.  For Wipro Technologies.

Article for National Underwriter magazine:  D&O Liability Insurance in Bankruptcy.

Article for Corporate Counsel magazine, on negotiating D&O liability coverage.

Script for a video on network management for metropolitan ring networks, AT&T.

AT&T Book, Profiles, Second Edition:  Innovative Companies, Dynamic Solutions.

Script for a lead-in video for a press and analyst briefing at a major technology company. The task: talk about ‘our strategy’ without actually saying that. Or inducing sleep.

Generating leads and securing appointments to demo a healthcare compliance software platform. For R-Squared. Web content, email, and real mail. The hard part: making a complex niche product instantly understandable, from 20 feet away.

Customer interviews and articles on ROI for Business Intelligence, for an insurance consulting and software group. The idea: Ask influential customers to opine on the business issues they’re wrestling with (related to the product, naturally). Way classier than blatant testimonials.

Stimulating leads for insurance services, high-net worth individuals. Direct mail, web content. Madison Insurance Group.

Print presentation on green commercial flooring, for MGT Design /LG Floors.

Market introduction for Zerotech Advisor expert system for industrial process control.

Web content for green industrial detergents, SafeWash Technologies

Email programs and insurance web content for Professional Risk Solutions

Keynote videos for AT&T annual sales meeting

Web content, company profile for Zerotech Consulting, Germany/Bahrain

AT&T Book, Profiles: Innovative Companies, Dynamic Solutions.

:60 Commercial spot, Chubb Homeowner’s Insurance

AT&T case study for Cherokee Nation Enterprises

Web site, white paper for Ignite Advisory Group, Executive Access Solutions

Case studies for AT&T: Health First regional hospital network, Duane Morris, LLC Law Firm.

Promotional mailing Regional Conference of Mortgage Bankers Associations

Sales and marketing content for an insurance brokerage specializing in D&O and Executive Liability insurance.

Case studies for AT&T: US Olympic Training Centers, NSTAR, Virgin Megastores, Summit Medical Group.

Web articles, interviews and content for AT&T Networking Exchange information site.

Four-article series on telecommunications and networking for the small business.

Web content and collateral for contact center consulting and engineering services, NICE Systems.

Video script dramatizing situations leading to employee lawsuits. For employment practices liability insurance.

Customer success stories in document management for Ricoh.

Script for trade show video, on risk management solutions, for Chubb.