$595 Makeovers

 
 
Get a fast fix.  A fresh take.
A custom upgrade for your content. Fast.
 
 
 
 

Maybe you’re sitting on some marketing content that doesn’t quite cut it. And you need to get it better, right away.

Maybe some product pages, a brochure, email campaign, white paper, whatever. You’re wondering if there isn’t a better way, a sharper approach. A way to give it legs.  More credibility.

Or maybe you’ve inherited a wad of content that seems a bit . . . well, dusty.  You need a way to make it eleven times more fascinating. Give it more velocity.  Clarity.  Sales muscle.  Get people to say “Yes, I want this.”

Or your company has done its product literature the same way since forever.  And you’d like to know if there’s a simpler, more compelling, more useful way to do it.  Or you wonder how a totally objective, semi-genius content guy with a fresh eye would tell your story. (That would be me, by the way.)

A couple of days from now, you could have an eye-opening makeover of that content. Ready to use if you want.

It’s easy

I do this all the time.  I build, wrangle and untangle marketing content all day long.  I know every tactic and sleight-of-word technique in the book. And some that aren’t in any book. (I happen to love this stuff. Go figure.)

Just attach your text or document to an email and send it here. Tell me what you’re unhappy with, what’s not working. What you’d like to see done better.

Then we’ll chat by phone. If I can see a better approach, a way to crank up the interest, clarity, or appeal, I’ll tell you what I’m thinking.

Then if you want, I’ll go away and do it.

It may involve edits, tweaks, re-arrangements, or even complete re-dos of some parts.  Different headlines, a change of tone, orientation. It depends.

Typical fee is $595 for a re-do of product literature, a few web pages, a sales letter, an article, a whitepaper (not a 30-pager!), a brochure. You can handle that via credit card.

In a few days, you’ll have the makeover in your hands. I’m guessing you’ll be pleasantly surprised.

And yes, since you’ve paid for the do-over, it’s yours. You’re free to use it any way you wish. Post it, publish it. Print it. (Or use it to convince your boss that there’s a different way of thinking about this. Sort of like a second opinion before surgery.)

Or consider the makeover as a template, a model for doing the rest yourself. Run with it.

Um, no, this $595 thing isn’t about building new content from scratch.  That’s way more complicated.  This is about fixing, renovating, transforming stuff that already exists.

What you do is email me.  Or call me at (908) 464-5192.

From there it’s easy.

And it could be really good.